August 2009
Monthly Archive
Monthly Archive
09 Aug 2009 | : News
Pink is the hottest trend in fashion and on the runway. In fact, many authorities in the world of fashion expect the color pink to continue dominating the clothing and accessory markets for years to come. While the color pink has long been associated with women due to its soft appearance, more and more men are beginning to embrace the color as well with dress shirts for the working environment and casual shirts for the home. Apart from the influence that pink has had within fashion, the color is also recognized worldwide as being associated with breast cancer awareness. A wide range of corporations have embraced this concept by selling pink products during the month of October, which has been universally accepted as breast cancer awareness month. Among the many pink items that consumers have access to, perhaps none is more appealing than pink laptop computers.
Recently both Dell and Sony have offered to donate money to help fight breast cancer for each pink dell laptop or pink VAIO laptop that is sold. Most of Dell’s complete line of laptops is available in the color pink, including Inspiron Studios and Minis, the XPS m1330 and m1530 and the Latitude E4200. For their part, Dell has committed to raising at least $250,000 through the program – $5 for each pink laptop sold. In the past Sony has joined in on the action by offering to donate $100,000 from the proceeds of a limited edition pink Sony VAIO bundle that included a pink mouse and pink carrying case. Toshiba has also released a special pink edition of their Portege laptop, partnering with Best Buy Canada to donate $40 from each unit sold to the Canadian Breast Cancer Foundation. The pink laptops were offered during Breast Cancer Awareness Month.
It is not surprising that companies have marketed products that help to support a good cause. After all, people like to display their beliefs, whether religious, political or otherwise. Purchasing a pink laptop computer is the perfect way for someone to support the fight against breast cancer while also getting something that is appealing and functional. I’m certain that men everywhere are waiting for the day when Dell, Sony or HP puts together a prostate cancer bundle, including a bright blue laptop and like accessories. Until that day comes why not go pink? If you’re looking to get noticed for your fashion sense or just looking to help a great cause then pink laptops are for you.